
NIKE X PATTA: WAVES NOT CYCLES
The Wave is a four-part film journey through Black culture and its many intersections by Nike x Patta directed by Mahaneela and produced by Steve McQueen. The series celebrates the release of the Air Max 1 Wave – the latest shoe from Nike and Patta.
Chapter one follows Abdul, an amateur photographer eager to live out his dreams and be part of the next wave of culture; featuring cameos from Lil Simz, Skepta and tailoring luminary Ozwald Boateng.
Client
Nike, Patta
Year
OCTOBER 2021









